The double opt in problem
I'm using a double opt in list managment and autoresponder system.
More than half of my "prospects" remain "pending". Meaning they don't click the link in the confirmation message.
I'm aware of all the possible reasons (I think) like mail filters, the content of the message, targeting the right visitors to my optin page etc.
Still, I wonder - is it normal that only 50% actually confirm?
Rotem.
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