HI gingertom,
Welcome to 5 Star.
Affiliate marketing for many companies provides the best ROI
HOWEVER it's not fast and it's not cheap to get started
and will definately take more work than PPC
SO I don't want you to think it's a magic pill.
YOu would need to buy software or join an affiliate network,
set up the program, buy a bunch of banners, hire someone to
manage the program or learn to do it yourself, which is not easy.
Recruit and manage and support your affiliates and more.
It can take up to 6 months to get an affiliate program successfully launched
with lots of time and money spent along the way. So initially its a marketing investment, then the return will build slowly over time and the returns happens only if you do all the steps well.
Not trying to sound pessimistic, just trying to hit you with some realities.
Too many merchants make the mistake of jumping in then hoping the program will just take off magically by itself and make them rich.
If you decide to start a program, for the right reasons and with the right expectations you will far much better.
__________________
Your Partner in Success,
Linda Buquet :: Affiliate Program Advertising, Promotion & PR (Publisher Relations)
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