How much to pay for leads?
Hi!
I'm trying to make an affiliate program that is more than fair. Right now we're offering $1 per lead, but I'd like to up that, hopefully substantially. But I need to show my CEO that other people are offering more per lead. Can anyone help me with suggestions for cost per lead?
We're essentially B2B, selling web marketing solutions to real estate professionals, and our leads come by way of our free test drives of our products.
Thanks, everyone!
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Jason Lewis, Marketing Manager, iHOUSE Web Solutions
iHOUSE Affiliate Program
Marketing Software for Real Estate Professionals
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