Stephen,
I agree with you that most of the products being released are hype -- not all, but most. It always astounds me when a newbie to affiliate/internet marketing decides they want to give other newbies advice on how to be successful in the market; it's the blind leading the blind. ROFL
I'm glad that I spent a great deal of my time focusing on non-internet marketing related niches. (Of course, I did later put out my own products...but that's another story.)
Personally, I think the idea seems a bit too altruistic and sends up some red flags; this screams of yet another marketing strategy to part fools from their money. However, I may be jumping the gun, so I'll just watch tentatively to see how this actually plays out.
~ Teli