Linda, if you didn't, I suggest you to get the authority black book. It is an excellent read,I'd rather say you need to read it really.
It's from Jack Humphrey. I blogged about it. I will be definitively using the techniques in the ebook.
I realized that I really like blogging (I started to blog just to drive traffic to my site), but now Wordpress, Joomla and CMS are becoming the big players over static html sites.
People love them and SE love them. It's a win win situation.
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