dear seanicboom,
Thank you for your compliment.
At Agoda, we do our SEO work in house. Our philosophy is very simple. Keep
a well organized site with fresh content on our pages. Make sure our meta
data is clearly defined, have a robots.txt file that helps the search
engines find what they are looking for, and try not to get in the way of
useability for customers. Most of the basic info is available on Google.com
that we follow. In the long run, if you have good fresh content and useable
site that customers like and talk about on line, you'll do ok in SEO. Lots
of other sites use all sorts of SEO trickery to get the top rankings. At
Agoda, we are more about the long term.