"When you define your niche market, your vision clears, your options narrow, and the extraneous falls out of view." Wow that's beautifully written. Lets read it again!
When you define your niche...
your vision clears...
your options narrow...
and the extraneous falls out of view!
Sounds like marketing SIMPLIFIED to me and it's what I've been preaching to newbie affiliates.
I just have never said it quite as eloquently as Kathy Hendershot-Hurd did over at the
Beyond Niche Marketing Blog.
Read her thoughts and see a good example she gives about targeting your niche by focusing on specific, smaller and nichey social networks.