Thanks for the heads up on thatstory Loren. I just blogged it...
When Google started their new Pay-Per-Action (CPA) advertisers BETA program back in March, industry naysayers cried "the affiliate model will die and Commission Junction will bite the dust." I really wasn't too worried, but who knows. Google is such a behemoth and truly taking over the world, so she could overtake our world too, but I seriously doubt it.
Well I say the proof is in the puddin! See below for feedback from an industry insider that tried Google PPA with 2 customers and got lackluster results. Also see comments from one of our most infamous industry naysayers...
Google Pay Per Action (CPA) Opens - No Threat to Affiliate Model
So what do you guys think???