Oh also you said:
"is prior experience as important as enthusiasm and motivation?"
Prior affiliate management experience is VERY important.
However I'm confused. Just read your blog and it says you already have a program set up and a manager picked out. So did that fall through or???
BTW really REALLY bad idea to start working on or even thinking about an affiliate program until your site is ready and you've done conversion testing and made a bunch of sales. Typically its best and fastest to do some PPC.
You don't want to waste money on a manager and effort recruiting affiliates if your site cant convert and no way you know if it will until you test it.
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Linda Buquet :: Affiliate Program Advertising, Promotion & PR (Publisher Relations)
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