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Old 11-15-2007, 10:15 PM
ncmedia ncmedia is offline
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Join Date: Nov 2007
Location: Toronto
Posts: 12
Default The ShareASale Debate - Merch to Merch.

Greetings,

Are you a merchant within the shareasale environment? I'd love to get some feedback and info before coming on board within their merch environment. So far phone support/research and options as a vendor seem favorable. Please feel free to answer these questions:

1. Do you run more than one brand or product? If so you probably have a centralized area/way to train and support affiliates within each brand and product. If you are limited to resources do you launch a new product with a new account each time? After speaking to the sales rep I found that though it's not favored, it IS possible for me to launch my 'product' as my gateway to all my products instead of launching a new account for each one (i don't need seperate accounts, I already have an affiliate base and support for another network, and it would be easy to integrate the shareasale program within it as well, which also gives shareasale awareness/exposure from the top level to attract more affiliates, merchants...). So the question is what is your experience with this scenario of multiple products, brands, different account maintenance, etc.?

2. Recruiting affiliates: Those that have opted to utilize their in-house team for your recruiting (2K?), I'm assuming your product is great and your brand is also great - Realisticaly how many affiliates do they attract for you? Even a ballpark or from-to range will do. If this is sensitive info for you I understand.

3. Has anyone been a part of another network before with multiple products, and switched to SAS? Did you close down shop with the other network? Duplicate your sites/payment systems? Or keep both and keep looking for other networks to branch out even more?

4. Assuming some managers here are very well versed & looking after 3 or 4 figure affiliate bases for their products - What is the most important support needed for them within the SAS eco-system? If you have a resource center with banners, landers, product photos, videos, audio, email/article templates, quick SAS and AFF starters guides etc., what do you find yourself doing most often with your top affs? Or do you spend more time trying to train your newcomers and doing updates/new feeds/creatives?

5. If you were to rewind time - perhaps you've spent a lot of fiscal resource and sweat and are emotionally attached to this business now however are finding it difficult to monetize or you've plateaud - would you do this the same way? Would SAS still be your first choice and why?

This is all in preperation of potentially coming on board with many products and brands with more always being added. I want to make sure I'm positioned right as an existing well versed merch/product developer and aff manager...

Thank you all in advance, I look forward to reading reply's, please share your scenario's.

Norb.
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