Marketing: Creating a message, a call to action, and monetizing on reaction.
If you do not have the knowledge base to get that message to the most reactive people/groups/segments, you are going to shoot blanks until you turn blue.
As time goes on, trends and rules will always change from technical aspects, to people's knowledgebase, to product versioning, to marketing tactics etc. Look around you - EVERYTHING is advertising these days, perhaps you are conditioned as a consumer not to see past it, but successful ad campaigns are ALL around you ALL the time. Getting bombarded with flyer at home, along with TV ads, Computer ads, to your driving with billboards, to your shopping with upsells/specials/sales, to your walks around town with signage and calls to action everywhere...
Marketing yourself and or your product/service is essential in today's business. Especially if one plans on creating wealth from the comfort of their homes. Keep up with the learning curve, and perhaps get involved with a real marketing course/school, sometimes those fundamentals are truly needed before you jump into a game like most are in here.
All the best to you and good luck with your marketing curve.
Norb.
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