"It's really not my intent to copy sites or ideas"
Sorry my ethical issue about not sharing affiliate's site and the warning about copying was not leveled at you personally. 100 other affiliates and/or even some scammers could read this thread and some of them would steal ideas or copy sites, so that's why I said that.
Rob is right - lead programs are paid based on actions, usually filling out a form.
Mainstream examples are insurance leads, education/college leads and mortgage leads. The person doesn't need to buy a thing, they just need to be interested enough to fill out a form with contact info.
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Linda Buquet :: Affiliate Program Advertising, Promotion & PR (Publisher Relations)
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