I think that the key with any social media marketing is to be sort of a "non-marketer." If you go in there all in-your-face with your product and or opportunity, you'll have very poor results. If you just go in there with the mindset that you're trying to help others and meet a bunch of great people, you're on the right track.
Try to figure out the ways in which you can contribute and maybe help a newbie or 2. Even if you know how to do something that you don't think is very "technical," let's say, there is always someone out there looking for exactly what you have to offer.
Sheree
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