Content is of course needed to keep visitors on your site, but it is really all about traffic and finding visitors who are in a buying mood. That's why PPC marketers make 1,000s/day, that is, because they are tapping into people who are in a buying mood. They get right to the person who types buy diet pills into the search engine. The only way to do that without PPC is with some advanced seo tactics or pushing boat loads of traffic to your site with other methods(most of which are illegal) and hoping that a % of the visitors are in a buying mood.
Content is great of course, but if people can't find you, it means nothing. I am trying to help , so don't take offense if I sound rude. It is all about balancing content and traffic. But when you first start out, you most likely will not have anything fresh to add to the internet, so you just want to get your affiliate links in as many faces as you can. I could just install a wordpress blog, and only put a banner on it with not one word of text and start pumping traffic to it and I will get sales. Traffic should be understood before you develop the content.
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