"MAIN KW, I actually used 3 KW"
Sorry meant main key PHRASE and 3 or 4 words is fine as long as they are related, make sense and are something people would search for. In fact one or 2 word phrases are way too hard to rank for if there's any competition at all.
As far as PPC ads go - no they don't pull any meta data. You totally write the ad. However to get a good quality score on Google many things are taken into consideration including relevancy of the site to whatever it is you are advertising. I'm not sure if the algo looks at meta to be sure the ad is related to the site. But if you had a human review and the site was about birds, meta was about birds but the ad was about ringtones you would likely get a bad quality score and a jacked price.
When I do affiliate marketing related Key phrases in Adwords I always get a good quality score. If I lean more toward work from home or make money online type KW my score is not as good because my site is more directly related to AM. I'm not sure what the algo is looking at to determine the relevance - on page copy, meta, domain name or probably a combination of everything.
Does that make sense and help answer the question?
__________________
Your Partner in Success,
Linda Buquet :: Affiliate Program Advertising, Promotion & PR (Publisher Relations)
The free forum support we provide is made possible by all the 5 Star programs at the
top of the right sidebar & in the directory below. Please visit & support our merchants.
5 Star Affiliate Blog :: 5 Star Affiliate Programs Directory
|