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Old 04-14-2008, 03:32 PM
Rob_TID Rob_TID is offline
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Join Date: Jun 2006
Location: Sydney
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Julia - Agreed. As I said, a lot of an anti-fraud system can actually be coded by techies. That means that going forward, the human resources required to vet new affiliates can be minimal.

Affiliate networks are not going anywhere. If you minimise fraud (which is reasonably easy) then it's almost a no-lose proposition for a merchant. Very few (no?) marketing strategies can offer that.
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