What is working well for me are backlinks through article marketing with relevant targeted KW.
The backlinks bring me higher in the serps and also the articles I write related to my niche bring hungry traffic to my site when I use low competition KW, that are targeted for sales. The article sites rank high naturally in the search engines and with the low competition kw my articles often land on page 1 or 2 and so people searching for those KW read my articles and get a link to my site. And I get better conversions that way. Most of my sales have come from this source, as almost all my traffic.
Article Marketing really has a viral type effect in that the articles also get picked up by other sites and so if you write several articles a week, then pretty soon your site link is all over the web. Good for traffic and good for serps which eventually (long term goal) leads to more traffic.
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