I still feel that when choosing a niche, the more passionate you are, the more enticing and readable it will be. As long as you can put your personality into your writing, people will see the originality in that, and realize that they are getting something that they have not read before, YOU!
In addition, writing about what you know, also makes a good read. Being passionate might be more fun, however, if you have the experience, people will see that and gravitate to your experience as well.
Now if you can combine, experience in a certain field with passion, Boom! You, have the perfect ingredients.
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