Hi Aaron,
Not to belabor the point, but I guess I didn't explain part of it very well or stopped short of the point with the Word example. The main point is from the affiliate's viewpoint in terms of usability and time efficiency - not just the feasibility of you doing the programming.
Let me use the Word example differently. Imagine if everyone that sent you an email used a custom Word Processing program. You had to learn each program to reply to that person. Some were missing features you were used to, all had different menus and all felt foreign compared to what you were used to. It would be a huge time suck to use each different program and switch gears each time you had to reply to an email with each custom word processor.
To some degree if an affiliate joins several different programs that have their own custom software, that’s what it's like. Smart affiliates don’t like to waste time fiddling with different logins and interfaces and reporting anomalies if they don't need to. Plus they've all been burned using in-house software that didn't track right or was missing vital info they needed to be able to do their job.
So that's the rest of my 2 cents.
