This is an ultra competitive market. To succeed in this niche, you need to really zoom in to find further niches.
Simply targeting a health condition might not be good enough.
You need to define the age group as well.
This is because different age group with certain disease may need different solution.
This will give you an edge over most competitors because you are targeting specific age group with specific health problem.
In short, the more personalized you get, the more chance of converting your buyers when they are facing left, right and center with all kinds of health solution.
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