Amazon aStore - Visitors Buy Right on your Site - Tips Here!
Amazon's new aStore can be embedded on your site so when visitors order they never leave your site and it appears as though the shopping cart is right on your domain. One of the ways Amazon suggests doing this is with an iframe. Here are some tips and tricks to optimize this new affiliate marketing concept that Amazon does not tell you.
FYI: I was never an Amazon affiliate and joined just to try out aStore and this experiment was only a test.
Check out my 5 Star Internet Marketing Book Store. Below are some tips I came up with while building my little store that may help you leverage your aStore for more success.
Click a book on my site as if you were going to order and then add to cart. Notice since everything is in an iframe, it appears you are still on my site but in reality you are on Amazons secure server. HOWEVER a consumer would not know this. They may look and see that "add to cart" and "check out" is not on a secure page on your site. So I added some copy to the top of the page to let shoppers know the purchase is secure.
Linda's Amazon aStore Tips
Tip #1 - Add some copy about the secure shopping process to the top of your aStore if you embed it on your own site. Here is the copy I added. "Order Internet Marketing Books Here. All orders go through Amazon's secure order server." If I really wanted to sell stuff to consumers I would probably add a link to bottm of page to explain more about why there is not an https in the address or a "lock" icon showing the site is secure.
Tip #2 - Since the iFrame does not provide any spiderfood at all, I did a copy and paste of the titles in my store and put them in plain text below my store for spiderfood. Check my source code to see why this is important.
Tip #3 - Be sure to select the widget that adds an "Amazon Wish List" to the sidebar. That way even if your visitors don't buy one of your recommended products, you could remind them of something they have been wanting to buy and possibly get commission for that sale! ;-)
What do you guys think of the aStore concept???
Anyone tried it yet?
Show us your aStore here.
(Note: Normally affiliate link drops are not allowed in the discussion forums, but when I ask you to link drop for the purpose of sharing ideas, its OK.)
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Your Partner in Success,
Linda Buquet :: Affiliate Program Advertising, Promotion & PR (Publisher Relations)
The free forum support we provide is made possible by all the 5 Star programs at the top of the right sidebar & in the directory below. Please visit & support our merchants.
I saw your blog and thought what the hey, I've got an hour to kill. So, I went and hooked one up.
ONE being the keyword. What gives with that? In the end there can be only one?!
Okay, so I plugged my one aStore into an iframe. Yeah that's okay. It was worth the experiment, but I was left wanting more ... than one. How about you?
Yes that's big complaint from everyone right now that you can only build one.
I bet when it comes out of beta you can build more. Fingers crossed!
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Your Partner in Success,
Linda Buquet :: Affiliate Program Advertising, Promotion & PR (Publisher Relations)
The free forum support we provide is made possible by all the 5 Star programs at the top of the right sidebar & in the directory below. Please visit & support our merchants.
I saw this post a few weeks ago and it encouraged me to look into the aStore's. I have two aStore's integrated into my site now. Sophie's Cottge aStore
It's so much easier to add products now! I really like these and hope to use it for other items soon. I wish all affiliate programs had these.
Thanks for posting, Linda.
Linda Buquet :: Affiliate Program Advertising, Promotion & PR (Publisher Relations)
The free forum support we provide is made possible by all the 5 Star programs at the top of the right sidebar & in the directory below. Please visit & support our merchants.
Hi Linda,
I like your tips, I would also say use many categories to let your visitors an easy way to browse your store.
anyway in general what do you think about aStores? I think it's only good for big sites with daily return visitors that have a high trust with the site and it's not for every site, I would think that it's better to put a amazon banner with prodcuts then use this, don't know why they don't seems to sale good, as you don't have full control on the code.
anyway I did make a few sales on one of my aStore that got good rank for a little while.
I had a look at aStore several months ago. While it makes easy to add the products store to a site, I'm not really sure what would be the added value to the site visitors.
Also did some "googling" - no aStore success stories. Just makes me wonder if you can make a difference using it? Or all the aStores are the same?
I'm not saying it doesn't work, but I valuate more making reviews on individual products, differentiate through content and adding products manually to the site. This should bring the real affiliate juice, together with spiderfood.
"making reviews on individual products, differentiate through content and adding products manually to the site. This should bring the real affiliate juice, together with spiderfood."
Agreed. However if you've already done all that and have good traffic I think having a little targeted mini store right on your site, so people can stay right on your site to shop does have value.
Another option that's somewhat similar but more customizable and powerful
(in my biased) opinion is Tumri Adpods. I just posted a video on my blog you may want to look at.
Linda Buquet :: Affiliate Program Advertising, Promotion & PR (Publisher Relations)
The free forum support we provide is made possible by all the 5 Star programs at the top of the right sidebar & in the directory below. Please visit & support our merchants.
Anyway about the aStores, I don't think it's not a good tool but if you build you own store with some amazon associate scripts you can get better result and make your store SEO friendly.
Oh gotcha! Totally true. Using a feed to API to get the full products with their assciated spider food can be a much better option most of the time.
HOWEVER - if you are a newbie and don't know how to do it the Astore is quick and easy. If you are blogger and not much of an affiliate marketer, the Astore can be a quick and easy option.
Additionally you need to worry about duplicate content with static product descriptions but don't need to with Java.
There's tons of pros and cons both ways. Any way you cut it I don't think Astore would be a big money maker, just an easy solution in some cases.
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Your Partner in Success,
Linda Buquet :: Affiliate Program Advertising, Promotion & PR (Publisher Relations)
The free forum support we provide is made possible by all the 5 Star programs at the top of the right sidebar & in the directory below. Please visit & support our merchants.