When is a good time for Affiliates to get ready for Christmas?

[Julia]

Thanks for contributing those stats, bobang. Like Linda said, its very useful to see figures rather than hear estimates.

[affearner]

Research for Christmas-related stuff will always go throughout the year but I think it's not good to look at a site that advertises Christmas coupons and deals when it's only June right?

[andrewwee]

Depends on yr traffic gen model.

If you're using a high PR, fast indexed blog, you can launch campaigns immediately (ie you could theoretically launch the campaign during late nov/early dec shopping season).

Same if you're using social networking tactics or PPC (though you might like ot give yourself abt 7-14 days lead time to let your CPC mature and build up some history).

If you're using articles, press releases or other means, then more time is needed.

[affearner]

So is there any exact figure or date which is valid enough for a site to use when launching Christmas deals or promos?