You've all heard of Guerrilla Marketing.
What does it take to be a Guerrilla Affiliate?
It takes a Guerrilla Attitude!
Guerrilla Marketing could be described as "the artful use of imagination mixed with hard work - to reach a highly targeted audience."
Hmmm, sounds like some affiliates I know! Work hard - market creatively - on a shoestring budget - to reach niche markets - then make lots o moola!
JAY CONRAD LEVINSON is the known as the
father of guerrilla marketing and has sold more than 14 million books in his Guerrilla Marketing series. RevenueToday magazine has a whole series of Guerrilla articles by Jay that focus on affiliate marketing. Love this one!
The Guerrilla Attitude - RevenueToday.com The Performance Marketing Standard
"The attitude of a guerrilla affiliate toward marketing is dramatically different from that of a non-guerrilla affiliate. More than 90 percent of life is about attitude and an even higher percentage of marketing is all about attitude. It's one of the first things that your prospects and customers will notice about you. The way they'll know it is through your marketing efforts. If you don't do much marketing, people will be unaware of your attitude regardless of how winning it may be. Private attitudes do not equate with profits. You've got to go public with your attitude." Read the rest...
For more inspiration you can listen to Jay while you work at
Gmarketing Radio.
Now go GET 'em. Grrrrrr....
Develop a Guerrilla Affiliate Attitude
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