Great advice! But you elaborate on the so-called DO-IT-YOURSELF SEO?
Knowing that it's far better to do SEO on your own anyway it's your business rather than giving the assignment or the control to other people or company.
Yes, I have always been supportive of people who want to learn it. I would never recomend that an individual or small company outsource seo. I would and have given the missing elements to many who were missing a few samall bits of the puzzle.
SEO is not hard, mostly common sense. Mostly links and 20 % on-page.
I have no problem answering questions, all someone has to do is ask.
I preform seo for clients that have med- large business. Not the single person or affiliate who is trying to get ahead.
By the way, i have no formal training in seo, I figured it out by study, trial and error. Now, an word or phrase i want can be reached, and it has been that way since late 2002.
I am not super intellegent. Don't let the world scare you, seo does not make major changes. The changes are suttle, you can always keep up.
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Great advice! But you elaborate on the so-called DO-IT-YOURSELF SEO?
Knowing that it's far better to do SEO on your own anyway it's your business rather than giving the assignment or the control to other people or company.
SEO is the best way, but you have to be patient with seo. This is SEO if anyone else have anything to add, it would be greatful.
Site Optimization - optimize your site to be seo friendly. Add the proper meta tags, alt tags, h1 tags, bold tags and etc.
Make sure keywords are included within your title, and description. with your most popular keyword near the beginning.
Link exchanging - exchange link with related web site, especially site that are ranked. Placing your keywords within your link title and description
Righting articles relating to your site that includes your keywords. Adding text links within your articles of your keywords link to your site.
Joining forums that are related to your niche or service. Adding sigs and posting about topics that relate to your web site.
Posting text ads. Posting as at sites like uwantads.com and usfreeads.com. Text ads help build reciprocal links.
If you got the money, purchase links, ad space, ad sense and any thing else to promote your site.
Build a newsletter list and provide daily, weekly or monthly updates.
Now these are just a few things when doing your seo.
The only meta tag that is even remotely needed is the discription tag, the rest are worthless.
Link exchanges are ok, but i would only exchange with authority sites, and this is next to impossible if you have a low pr site.
Just to clarify "related sites" As far as google and yahoo. A related site is a site that has at least one of your keywords in the title or multiple occurances of it in the content.
If you get a link from a shark site and your site is about fish, that is not considered a relevant link to the search engines unless they have the word or a phrase with fish in it.
Search engines can not reason. And LSI does not over come this.
LSI looks for keywords close to your link to look for relevance.
Articles, Press releases, and social bookmarking is your best bet for links. Forums is not a good idea for links, but generate soome traffic, If you post in a forum regular, you can get too many links from the same ip addresses(called google bowling), and this looks like a link scheme if you are real active, or you already have an authority site. If your site is already at authority status, it will likely not hurt you.
Links from classifieds online do little good, they do expire, and the search engines know this, so the value of the link has little value. Why not spend the effort on longer term links???
Now, h1 ect... can also over do it. If your comp(top 10 sites) are not using h1's bolding, underlining ect, then going all out will hurt you if you run the complete on-page thing.
It is kinda like drag racing a top fuel funny car against a chevy vega! It will stick out as a spam site and not get top positions.
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The right Keywords in the Title tag is most important. Then (in simple terms) be sure the main keywords you focus on in the title are also in description (if you use one) also in the heading of the page (H1,2,3 or 4) and at least a couple more times naturally in the body copy. Frequency of keywords in the body varies by engine and is not an exact science. The key is consistency to show the spiders that what you say the page is about in the title tag, really is what the content of the page is about.
For a long time I seemed to do better with H3 tags in the page headings and sub headings because people were overdoing the H1 tag. Not sure if it matters as much these days. I use both H1 and H3 on my 5 Star pages and get lots of top Google rankings.
And as jcorkern as others have mentioned - inbound links - the right type of highly targeted links are important these days.
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Linda you made a good point. When I read a article from a news paper, or magazine. What ever the title says, I expect to find the same thing in the article. And as I have noticed on search engines.. When ever you search for a particular keyword. Sites with that search term in the title always show on the first page. But I am not saying this is the only thing you need for seo. But adding your keyword within your title is a key factor.
As in posting to classified sites, I think it does help, especially if the site is rank. Long term links are good for link building but classified site are good for getting quick links. But the link has to remain on the site for at least 30 days or longer. This give a seo spider a chance to crawl your link on that site.
If you post in a forum regular, you can get too many links from the same ip addresses(called google bowling), and this looks like a link scheme if you are real active, or you already have an authority site.
I'm not sure what this means, jcorkern. Are you saying that it's better to regularly post on few forums than seldom post on numerous forums?
Thanks for answering my question everyone re do-it-yourself SEO. Just like jcorkern, I'd rather do things on my own than outsource it. As of now, I'm listing my own do-it-yourself SEO strategies.
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I'm not sure what this means, jcorkern. Are you saying that it's better to regularly post on few forums than seldom post on numerous forums?
Thanks for answering my question everyone re do-it-yourself SEO. Just like jcorkern, I'd rather do things on my own than outsource it. As of now, I'm listing my own do-it-yourself SEO strategies.
Some times posting in to many forums may seem as if you are spamming the search engine.
What I have learn is to choose about 3 or 4 forums and stick with them. Out to the 3 or 4 forums, at least 2 or more are forums that relate to your web site. 1 should at least be a affiliate forum. Also be aware that your sigs is a good way to bring in tons of target traffic. But if you post a bunch of garbage, your audience will see garbage under your search result and would pass your site up. So if you are posting in forums, try to focus on your web site subject and do just post something. Example: if you post in a forum talking about a vacation you enjoyed, but your website content and sig keywords are about "making money from home." If a person searches your keyword and happens to pull up that forum post. They may think, "This forum about about vacations has nothing to do with making money at home." Causing them to look your sig, and your web site over, only find someone else post that closely relates to there search term
Basicaly what this boils down to is only 1 link per file name is credited in the search engines. Like this thread, there are several on here including me that have repeated sigs on this page. But to the search engines, only 1 is credited. So having your sig in a limited amount of threads over and over will not hurt a new site, but going through an entire forum and posting on every thread will get your sig links discredited or discounted.
Someone who post on every thread will have no link value. It amounts to sitewides, and this will hurt more than help.
Now, links to the same forum or a subdomain of the forum (like 5 stars setup) will not hurt. Like Linda's and Larry's sigs. Because they will count as internal structure. But links in every thread to other URL's will eventualy do more harm than good.
This is something forum spammers should read. You are destroying the forums and YOUR site, one sig at a time.
This is what i was talking about.
The engineers of google and yahoo have in-depth thought put into the algo's. Consider this, A link on a page is also valued by the position of the link on the page. The top left has the highest value as far as location is concerned. The reason for this is because of human eye patterns. The average human reads a web page in a reverse "S" pattern, and link value is assigned by this pattern where position of link is concerned(it would be reversed in the middle east search engines).
Now, If they put that much thought into position of links on a page, don't you think that they can filter out forum spam???
Do not post in forums for the wrong reasons, you may be killing your site.
__________________ An internet marketers greatest challenge is to stay in a groove without creating a rut!