Five Effective Ways to Advertise Your Business For Free

[jcorkern]

Well put. this is the exact point that i have been saying from the beginning.

Most marketing methods that are worth anything are usualy helpfull for seo.

[affearner]

That's right. And now I'm thinking...What about those companies which do not rank well in SEs and you can't even find them in the first 3 pages of the G/Y/M yet they make great money because they're still trusted by big clients or merchants? Do you think they will last for long or do you see them disappearing after 5-10 years?

[jcorkern]

you will always have your craze sites. Youtube is one that did not need seo, it grew so fast and the video sharing created natural links by inbedding the videos on others sites.

Remember the pixel site that the kid made millions on? Where is he now?

Myspace is another viral. RPG games are viral, Ebay is branded so they do not need it, But these sites are one in a billion. The local realtor has no chance to hit a craze.

The natural pet food site has little if any chance at viral.

You are refering to the rare exception, not even in the same ballpark as the general rule.

there will always be a few that breaks the mold. but there are billions of sites and pages that never have a shot at it.

and some of the big companies spend millions on advertising and pay per click. both online and off line. GoDaddy is a prime example. a million dollar plus superbowl ad is what brought them to the top.

How many local carpet cleaners have a million bucks to pay for 3 30 second ads????

what about the local car dealer?

Dentist?
Cosmetic Surgeon??

Florist?

Understand?

if you are trying to build from nothing, or trying to break into a field with limited funds, pay per click is not an option, Radio ads are not an option, and a national (or local for that matter) T.V. presence is surely not an option.

Thios leaves seo. and this cost also, but you can exchange labor in an hour or 2 a day for cash if you want to learn, and then you can continue to build.

This way you can actualy start 100% free. you can start with a free blog, and let the earnings pay for a new site. then you can build the site up and just keep expanding with little to no cost.

I have said it many times, SEO is the one tool where a poor or average person can actualy make it big on the net with work and time. and the more time you invest, the bigger and quicker the returns are.

[affearner]

Yes, I understand. And I think I'm on the same cup with you especially on the light of PPC. More often than not, I'd rather search for free strategies or those that will exact me and my boss with very little charges/fees over paying too much for some services. Although it pays sometimes if you pay more, I can't help but ask myself which part should I really invest $$$ and which ones should I just leave the work to the FREE ones? What I mean is, when is the time to pay and when is the time to just rely on the free offers?

[jcorkern]

Well, Even at the point i am at now, there is little expense for my advertising.

I pay for article distribution and article writers. I do not and can not write for as many sites as i manage. But the basic set up i use is articles, social bookmarking and press releases to drive traffic and gain links which helps me get to the top of search engines and brings loads of traffic...

I have never been a big fan of pay per click. or list building. It takes a lot of work to maintain a list, and to keep building. There are a steady flow of opt outs as the opt in come. so it is not a viable long term solution, reguardless of what most say. It is a JOB to keep and build a list. and once SEO is done, you can do little and get great results from then on.

For someone with no more than 2 or 3 sites, your only expense should be distribution of articles and press releases.

If you write good articles, social bookmarking can briong good traffic and links for a limited time. But Article and Press Release distribution is the best long term solution to traffic because you can target specific keywords and build a solid foundation for your site(s).

Once you get top positions, you can go into maint. and this leaves plenty of free time for "other" desired activities.

I work now because i like to, But, If i want to go to the Beach for a week, or even a month, I can, It is basicaly on auto-pilot.

And the truth is anyone can do this. I am not that smart. It just takes common sense.

[affearner]

I work now because i like to, But, If i want to go to the Beach for a week, or even a month, I can, It is basicaly on auto-pilot.

Good for you because you can do this. As for me, I get hysterical even for an hour of Internet connection problems. It's like I'm losing both my momentum and some earning online. With this in mind, how can I even afford to be out for a week or a month

[jcorkern]

Anyone can do this if they concentrate on SEO instead of all of the other methods.

It will give you the freedom you desire after a short work period.

Most can seo a site and gain top positions within 6 months if they try, and the 6 months of work will continue to get stronger for up to 18 months. But after the first 6 months, you reduce your monthly workload dramaticaly. and this give you the income and time to live life.

I usualy work hard for 6 months, then cruise for a few, when i take a new project, i will work it for 6 months hard and then go into maint. mode, and this equals free time and a steady stream of income.

Believe me , I am not special. I am not even a web designer. I learned seo, and it has made all the difference for me and many other internet marketers..

Martketing is nothing more than putting your service or product in front of as many people as you can that are interested in it.


SEO is the most cost effective means in the world.


A newspaper ad is not targeted, neither is radio, and T.V. is not targeted either. That is why they are called "mass marketing".

Direct mail ends up in the circular file, email ends up in the trash bin also. The only problem with PPC is the cost.

Take the time to get really good at seo, and you will be on your way to lasting residual wealth with little effort.

Wealth is produced when small efforts produce big results, Poverty is produced when Big efforts produce small results.

Work smart and for the long term.


I know you have heard that the 3 rules of real estate is Location, Location, Location. Right?

Well, true auto-pilot on the net has the same 3 rules, Location, Location ,Location. And location is produced by SEO alone for 99.99 % of sites


Do not let anyone tell you that you can not get there. including yourself.

[affearner]

So it's like you work super hard today anyway you can rest later.

The truth is I haven't mastered even a single SEO strategy. And I'm also not fully aware about the scope of SEO. I was in fact planning on taking crash courses for this but here in our place, I don't know where to enrol. Books are good but they're not complete. Online tutorials are scattered and various people speak about this and that from their own perspective.

I tell you, I want to know everything about SEO. My main objective is for me to be able to help my boss to the max. He's really a good man and I want to return the favor. The problem however is HOW, WHY and WHERE?

[jcorkern]

it is just like the "good ole days".

Think back 100 years, before the oil era. You had to plant in the spring and take care of the crops all spring and summer, and you were rewarded in the fall at harvest.

Our current world wants everything right now. and any business that will stand the test of time is on a solid foundation. It is in fact "Building a Business" from the ground up.

You can do some marketing for now, but the road less traveled always pays better.

Like my grandfather said. The will to win means nothing, the will to prepare to win means everything.

Make the preperations and you will increase your chances of winning 100 fold.

[affearner]

I'll keep that in mind Jim. It feels bad every time I receive a smirk or an ugly remark whenever I ask question in other forums. But on second thought I know it's my fault because I have this canny way of asking dumb and obvious questions sometimes. What can I do? I don't want to pretend that I know this and that when actually I don't.

Thanks for your time and for sharing with me -- with us -- your knowledge. You're super nice.