Basics Of Affiliate Marketing
Whether you realize it or not, if you've been on the Internet
today, you have encountered affiliate marketing. If you have
ever “clicked thru” one site to order something from another,
the first site probably received a portion of the sale. For
instance, independent booksellers have limited shelf space for
books. But they can offer their customers an almost unlimited
inventory of titles by affiliating with companies like Amazon
or Powell's. The more orders, the bigger the affiliate
percentage.
The key to success in affiliate marketing is being able to
track referred customers. As an affiliate manager, you want a
system that reliably tracks what you want, with minimal effort
on your part, and without affecting the performance of your
site or server. Over the last few years a variety of
technologies and strategies have been developed in an attempt
to improve accuracy, convenience, and flexibility.
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