JCorkern - I would love to see how you would actually write a coherent ad for all those keywords (even split up). Do you just list the keywords or do you actually incorporate them into several paragraphs of writing?
If so, wouldn't that make it even more difficult to get the click through?
well, since search engines do not read punctuation, it is fairly easy to write content. Here is an example.
The keywords are: san fransisco cash advance, payday loans in san fransisco, find cash advance in san fransisco
Let's take these 3 to start
It is simple and quick find a cash advance in San Fransisco if you know where to look and what you are looking for. The greatest part is that if you live in Metro San Fransisco, Payday loan stores may be as little as a few blocks away. Or you can just apply online here for a San Fransisco Cash Advance
See, With lsi, you do not need the exact phrase in the ad body if you have the main ones in the title.. you just need the words of the keywords in the ad.
Thge words And, is are and other non descriptive words are not recognised anyway.
So, it is fairly simple, So, in essence, you can cover most phrases with just a handfull of words scattered through a paragraph or 2. and i wrote this in less than 30 seconds, you could do better with 3 to 5 minuets of thought and make it a little better. But this is an example, and i have never had problems with CTR.
If your traffic is targeted. you can get a decent CTR. It has already been proven that read and CTR's on articles has more to do with title and the click in than content unless you are doing a hard sell, like CB stuff where the products have to be hard pitched.
They guy looking for flowers because he got a ticket on the way to work and has to soften the wife up to break the news, or the person with a broken tooth looking for an oral surgeon does not care about ad copy.
This thread is for beginners and getting a quick start. They need high need products and services to learn with and buy them some time to learn while still putting some cash in their pockets.
Understand? Just use one exact phrase for the title as it will be a keyword that is searched.
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This is awesome information. Thanks for taking the time to let us in on this.
And this info is gold: "See, With lsi, you do not need the exact phrase in the ad body if you have the main ones in the title.. you just need the words of the keywords in the ad."
I thought I knew a fair bit about SEO, but I had never considered that before.
Using this technique, would you recommend using your own landing page or driving customers directly to the Merchant site (via redirects or whatever).
Also, what sites other than Craigslist have the authority to rank well quickly and also allow user gernerated content? I can think of Squidoo and Hubpages. Any others?
It would be better if you sent them to a professional page, but the ads will work fine with a direct link or a meta refresh or redirect straight to the site. If their site is set up to convert (which is usualy the case) it would be better to save the extra click and send them straight to the source.
I have also used nothing but a title and just a link in the ad. So it just gave me one keyword phrase and the link. or you can even use a teaser line like: Are you making mistakes getting a cash advance in Los Angeles? Click here to see if you paying too much for your payday loan. Or the second line could read: Click here to see if you are getting your cash advances with ease in San Fransisco.
This givces you a teaser for the C.T., and we all know what kills the cat! Lol, Use it to your advantage.
Squidoo and Hubpages work fine and digg and del.icio.us is good also. Digg is so heavily spidered with loads of PR, you can usualy have some top 10s in a few hours, Just use the descriptions for your content. and this is not counting the traffic from them directly.
Anyway, SEO and marketing is all i do, I looked over your post also, and i learn from you as well as the other experts here, like some of your post. This is the great thing about this forum, They actualy have a lot of experts in their specific fields. Togather, we can make the internet a great and profitable place for us all. and the internet is big enough for everyone who wants to become professionals in the internet playground.
__________________ An internet marketers greatest challenge is to stay in a groove without creating a rut!
Am I understanding correctly that the only proper way to do this on Craig's List is to target local keywords? Would my ad be removed if I posted something in the New Jersey section with nothing about New Jersey in the description?
I ask this because I'm trying to promote a site whose keywords seem difficult to localize, like "learn to invest" etc.
Fascinating information. Thanks for posting. I'm a new member but I've been lurking and reading as much as possible.
OT but TheKempo, are you a martial artist too? Obviously one of my favorite niches
Rick
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If you aren't sure how to get started, reading up on AF Marketing is definitely the best way. Sure you will have to sift through tons of opinions and ideas, but by finding affiliate managers (and some affiliates) who have actually been in the business or are currently in the business, you will always find the basics are steadily "tried and true".
My previous position was as an affiliate merchant manager and my niche market was parishables. Regardless of market though, the same rules apply. There is a bunch of helpful advice in this forum, however the person who said to "test" "test" and "retest", obviously knows that the old saying "practice makes perfect" has offered the most valuable lesson to any successful Marketing program. However, as 'we' marketers know that the "perfection" bar is constantly being raised, so staying ontop of your game can be a struggle, but fortunately you don't have to go it alone.
There are a bunch of great networks out there that can help get you started with your link set up and even track everything for you. It really can be as simple as 1-2-3. The network I worked with previously and have the most experience with is LinkShare. I can honestly say these guys(and girls),
really know their markets. Not only do they go above and beyond the call of duty in helping merchants and affiliates profit, they work hard to make the user experience smart, easy and sensible not only for the merchant, but for you the affiliate too.
After you are accepted as an affiliate into the merchant programs of your choice, you have instant access to talk with your network. You also have the freedom to speak directly with Affiliate Managers you will be advertising for. Who better to learn the ins and outs of the business from; sharpen your skills, get suggestions and launch your site into a money-making powerhouse.
Relationship building is also an important aspect of profitable affiliate marketing, which we can go into more detail about later. Just to make it clear, I have never worked for LinkShare, so I'm not trying to advertise for them or even tell you they are the only choice or what is best for you, but I do highly recommend them and would suggest you sign up for an affiliate account (why not it's free?) and just take a look for yourself at what a network of their magnitude can offer you. I think after you see what a top notch network can do for your current site or even a rising star, it really doesn't make sense to do it any other way.
Due to my previous employer downsizing (ah the dreaded economy), I now thankfully obtained new employment at a great company. I'm still in the e-commerce division, but no longer as an Affiliate Manager. I miss my network, my account rep and my affiliates dearly!
Feel free to let me know if you have any questions at all. Affiliate Marketing is a lot of work, but it can be just as much fun too!
Take care, best wishes to a profitable year and cheers to new adventures in our little specs on the web!
Yes, affiliate marketing if done right can be a very lucrative business. Not only do you need to find a reliable program (as you stated), but testing to find out what works for you and what doesn't is still key. It may just be the most important aspect. The best method is to sell what you know. Pick the vendors with product you actually have interest in and knowledge about, then build your platform from there. I know that sometimes it seems that some people can sell just about anything. However their luck rarely lasts and if it isn't something they are passionate about, it will eventually show no matter what they do to try and keep a 'cool' head. This obviously can make the difference between your site's success or complete and total failure.
If all you are seeing is dollar signs $$$ when you are looking to choose your merchants, chances are your site will not have the staying power it needs. Stay focused, enjoy what you do, target your niche market according to your knowledge and passions.
The rest is ALL details, which comes with time/patience, experience and back to my favorite word TESTING! Forget everything you learned about testing too. There are no grades and the exam is NEVER over! If that sounds daunting, then chances are you are in the wrong business anyways. Either way, best of luck and hope to hear from you soon.
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