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Niche Marketing Niche marketing, find a profitable niche market

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Old 07-06-2008, 10:31 AM
Linda Buquet's Avatar
Linda Buquet Linda Buquet is offline
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Default How to: Niche Research, Keyword Competitive Research

I just wrote this over at Wealthy Affiliate and since it took so much time and was pretty good, thought I'd post it here as well.

A newbie had a fitness blog which was too competitive so he was not getting traffic. He decided to switch gears and just started a photography blog and asked if that was a good niche. He also asked if Adwords would be good to use for his $50 budget. My reply:

Even Photography is too competitive for a newbie IMHO. Your fitness blog looks great BTW.

If you can't find a smaller niche to start with and you know a lot about and are passionate about the niches above, then consider a small sub-niche of the main niche.

To find a good sub-niche try entering your root keyword, example Photography into a keyword tool like the free wordtracker tool with Google Trends. GTrends Tool From Wordtracker

Drill down pretty far on the page to try to find a niche that interests you and then research to see how competitive it is.

Or think of other things you are interested in that photography could be used for. "Pet photography popped into my head so I researched it. (not saying it's a great niche, just an example.)

PET PHOTOGRAPHY RESEARCH EXAMPLE:

Search volume 111 searches (see link below)
pet photography - Wordtracker GTrends Tool

#1 in Google predicts 248 visitors a day. (click on little graph next to search volume to see this.)

Competing pages in Google, optimized for the term "allintitle: "pet photography" 23,700.
allintitle: "pet photography" - Google Search
(To find this go to Google and search for allintitle: plus the keywords in quotes)

Adwords is the best place to get targeted traffic fast, but $50 is not going to get you very far on broad niches. So that's another reason to focus on smaller sub-niches.

Hope this helps and best of luck
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