We reached out to our affiliate partners in July 2007 with a brief survey. We wanted to know how much value affiliates place on online resources for affiliate marketers. What we discovered is that affiliates seek resources online every day that can help them market programs more effectively. The good news is that PartnerCentric offers a number of great resources, including:- a coupon datafeed at
www.couponsdelivered.com- a searchable database of our programs at our Affiliate Resource Center- the Instant Page Creator (place entire catalogs on your site in minutes!)- a Knowledge Base (coming soon!)What follows is a taste of the results from our Affiliate Survey: Which resources do you typically use when looking for assistance in affiliate marketing? Forums 37.0% Blogs 29.6% Knowledge bases 51.9% Contact colleagues 40.7% Which resource do you find the most credible for gathering information around managing your business? Forum 40.7% Blogs 22.2% Knowledge base 37.0% Contacting colleagues 37.0% How often do you use online resources for assistance in managing your affiliate business? Once every two months 11.1% Once a month 25.9% Once a week 22.2% Every day 40.7%
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Affiliates want resources; we have resources!
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