5 Star Affiliate Programs

DMCyrus · #1 (**permalink**) 07-18-2009, 10:17 PM

I am in the process of opening up my own estore and would like some constructive criticism please. I would really like help with the keywords, if any is needed.

Don't worry about the words on the homepage, as that's just something to fill it in for those looking to help me out before I actually go viral with it. TIA

Linda Buquet · #2 (**permalink**) 07-18-2009, 10:26 PM

What's the link to your site so we can see it?

DMCyrus · #3 (**permalink**) 07-18-2009, 11:19 PM

I put the link in my sig and even previewed it. ???? the addy is My E-Store

DMCyrus · #4 (**permalink**) 07-18-2009, 11:20 PM

There it is!!!!

Now it show's up in my Sig. LOL

Linda Buquet · #5 (**permalink**) 07-19-2009, 11:03 AM

For some reason your sig didn't show up on the initial post.

I think the site looks fine. Here is some help on keywords.

Then here's an example of what to do on your product category pages.

Your candle page as an example. Get rid of your name in the meta title. Get rid of the word scents as no one will search for it so it's a wasted KW. Scented candle someone would search for but not candles and scents.

Research candle KWs here:
Free Keyword Suggestion Tool from Wordtracker

Pick 3 - 4 at most candle KW. They have to be words that are on the page to have any value in the title. They need to be candle types you actually carry too.

So use the words in the title then also work them into the description you have at the top of the page. Hopefully they are words that are in the product descriptions too.

This is not a great title and NOT the best KW, just making up a quick example for the title. "Scented unity, pillar and votive candles." So there I got 4 candle KW in but it still reads right to a person who's shopping for candles. Again I don't know anything about candles or what kind you carry, so just giving you a very rough idea.

Be sure to put whatever KW you use at the top of that page where the title Candles and Scents is now. That's an H1 font which is good. Then also again in the paragraph at the top of the page. Rewrite it in the paragraph so it sounds right to visitors. "If you are looking for the best price and selection of scented unity, pillar, votive candles and more, you are in the right place."

So the key is 1) picking the right KW 2) Matching - the KWs need to be in meta title, then either in bold or H1 at top of the page in the title and also in the body. Then you also need to have products that match the KW you choose so when the KW pulls the person in through the search engines, they can find that product.

Does that make sense?

DMCyrus · #6 (**permalink**) 07-19-2009, 03:17 PM

Linda,

Thanks for the great tips. I have printed them out and will use them later. Now's not a good time to be "studying".

I did go and remove my name from the one page though. That was easy. LOL

As for the keywords...So, I only want about 3-4 keywords for each page? Don't I need all the categories on the homepage, or just pick 3-4 of the best ones?

Thanks for all your help. Just know that it is greatly appreciated!!!

Linda Buquet · #7 (**permalink**) 07-19-2009, 03:22 PM

The homepage is hard. I'm out of time today need to leave. Need to think about that one some more.
Not sure best way to handle due to so many products.

DMCyrus · #8 (**permalink**) 07-19-2009, 10:16 PM

I could shorten the categories. Makes for less work. LOL. I'll just use the KW tool that you posted and see what's hot. As I get myself more established, I could add some more product based on customer preference.

minstrel · #9 (**permalink**) 07-20-2009, 12:04 AM

First impressions:

the marquee ads are annoying and distract from the rest of the page... nothing wrong with ads, but stick to banners or text links...
consolidate your categories into half a dozen categories with subcategories
make the top product images a little bit larger
expand on the text on that main page content
move the mailing list information off the main page to a subpage, with an unobtrusive link to "subscribe to our newsletter" somewhere

DMCyrus · #10 (**permalink**) 07-21-2009, 12:53 PM

Minstrel,

Thanks for the tips. I have made note of them and will go do what I can now. I was thinking of just doing a keword search on the categories and see what's the hottest?

I have a question about the wordtracker tool. Would it be best to buy that one or just use the free one that was posted here for now? I'm not thick in the wallet so, would it be worth it?