Hi Zack,
Something you mentioned jumped out at me - you changed your template. Although the change may be subtle, it could be what's affecting your sales. Page layout, colors, and wording all have an impact on whether a person will make the purchase.
Considering changing your template back and only make tiny changes at a time, test, and tweak. You may discover that your original template worked best for your particular niche.
As for gaining traffic, Linda, has given you some excellent advice. Participate in relevant niche forums, leave insightful comments on other blogs, mention and link out to articles on other blogs (don't forget to trackback), bookmark the exceptional entries, and think outside of the box.
What do you mean by "clicker"?
~ Teli
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