John Chow was very much NOT one of the greatest google slaps in history. He doesn't even compete in a competitive vertical.
John Chow was also very stupid about how he went about manipulating the results. Hell, even *I* knew he was heading for a slapping. Any seo worth of pinch of salt would have know too. He couldn't have been any more obvious about his paid search engine manipulation strategies had he screamed it from the roof tops.
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