Quote:
Originally Posted by erikko
as far as what i've read recently in Digital Point, Google doesn't really penalise sites that has dupe content but this sites experience failure in ranking their keywords on top
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Actually that is not true, top rankings for keywords has a lot more to do with PR, backlinks, age of domain, and these aged, high PR site can post the exact same content taken from a lower PR site and it will out rank the original lower PR content source. Their authority will allow them outrank the original source even with the dupe content.
A good example of this is high PR forums where you can post an exact copy of one of your web pages or blog posts and that forum page will outrank yours if your blog is a lower PR and a newer site.
Imagine that I write a page on auctions on my BANS site and then I add ( or eBay steals it
) the exact same article on Ebay, which one do you think will rank higher?
However, when it comes to building affiliate sites, like Amazon affiliate stores for example, which are basically replicas of Amazon and have no additional original content and value, these sites do not have much chance of ranking, because there is no original content that would distinguish them from Amazon and Google does not feel these sites add any value to their customer, the searcher, they are basically just a slice of the original Amazon.
Same with BANS, the key to ranking is not just to create a site with a bunch of eBay feeds, but to create a lot of original niche based content that will distinguish that BANS site from eBay itself and the other thousands of BANS sites. This is the reason why recently so many BANS sites have been getting deindexed, lack of original content.
FYI, overall, be careful of info on DP, this forum is a much more accurate and a high quality source of information
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