The Best of Web 2.0 Is Social Networking

[StephenR]

As we move into this 2nd quarter of 2007 I look at how advanced the internet marketing playing field has become. With the exponential increases in web technology, coupled with the whole "Web 2.0" moniker, social networking is the greatest leap forward in my opinion.

I have a much clearer direction of where I see 98% of my affiliate marketing time, money and resources going. Customized niche social networks that draw highly targeted repeat traffic.

Managing dozens of websites and adding my own (or ghostwritten) unique content is, in my opinion, old school marketing. Yes you can still do incredibly well as a web publisher/affiliate going this route but why not create a few authoritative community driven wesites? Websites that write their own unique content and take advantage of all the sticky web applications that keep users coming back to your community each and every day.

Gone are the days of static dot com you-come-you-buy-you-go sites. The average internet user is far too advanced nowadays and demands social networking activity.

Social networks appeal to our psyche much more than static content driven sites. Dontcha think?

[john238]

Yep, social networking is getting much more popular on the web and it looks as if we have to start getting more involved aswell. Well use marketers anyway.

[StephenR]

Absolutely John. You can see all the heavy IM hitters out there like John Reese and his income.com and now Brad Fallon with FreeIq.com jumping on the social networking gravy train.

I got the e-mail from Brad off MySpace and signed up just to take a look around his site. Turns out it's pretty darn cool. Let's see what John finally releases. =)