Chitika has been around since 2003. About 17,000 online publishers use Chitika. They serve more than one billion ads per month. Chitika works best on product related sites. Other type sites might not do very well.
The Viral Branding Unit (VBU) uses what Chitika calls advanced Web 2.0 technologies to power corporate branding. The The Viral Branding Unit (VBU) viral components include tabs for commenting on the products or brand and the ability to rate and share opinions on various social networks.
According to Chitika, the VBU offers full flexibility and control to advertisers. The units are highly customizable and offer several different options for viral marketing, including Comment, Share it and Rate it tabs.
Right now Chitika is beta testing this with publishers on an invitation only basis.
If you are curious about this and would like to see a sample of their Viral Branding Unit (VBU) you can do so at this Chitika link
The Chitika Blog » Amplify Your Brand OnlineChitika’s New Viral Branding Unit
Chitika launches Viral Branding Unit
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